Porsche Golf Cup Challenge 2024

Posted on November 25th, 2023

The annual Porsche Golf Cup Australia Challenge is an invitation-only amateur competition for current Porsche owners across the country. Conducted as part of the global Porsche Golf Cup Challenge, owners are invited by their official Porsche Centre to represent them in the hotly contested national tournament.

This year saw 120 players vying for success during the one-day Australian competition, which was held on 7 February at the prestigious Royal Melbourne Golf Club, home to two of the world’s pre-eminent golf courses.

The Porsche Golf Cup Australia Challenge awards four category winners.

This year’s full day of play was a tightly-held contest, with the following winners announced:

  • Men’s A Grade: Gary Chong (representing Porsche Centre Brighton)
  • Men’s B Grade: Reg Hanson (representing Porsche Centre Melbourne)
  • Men’s C Grade: Steve Xie (representing Porsche Centre Doncaster)
  • Ladies Open: Rebecca Tamayo (representing Porsche Centre Brisbane)

Together, they will compete as Team Australia – in both singles and as a team – against Porsche owners from around 20 other markets at the Porsche Golf Cup Challenge World Final, to be held at the magnificent Club de Golf Alcanada in Mallorca this June.

They will be competing to win the same four categories, as well as the team award.

This year saw 120 players vying for success during the one-day Australian competition

Porsche and golf: a long playing partnership

The Porsche Golf Cup Challenge is made up of various national competition events around the world. The global amateur competition began in Germany in 1988 and has developed into one of the most successful and sought-after customer tournament series.

Mallorca’s Club de Golf Alcanada has hosted the Porsche Golf Challenge World Final since 2014.

The Australian Porsche Golf Cup Challenge commenced in 2015 and has seen a number of talented owners compete in the coveted World Final.

Porsche x SXSW Sydney 2023

Posted on November 25th, 2023

Yellow Porsche GT3 RS being photographed by a male on a colourful backdrop

South by Southwest (SXSW) Sydney 2023 brought together inspired thinkers, creators and innovators last week to share and experience the latest forward-thinking ideas. The globally popular annual event, known for its convergence of innovation, music, screen, tech, games and culture, featured panel discussions, screenings, exhibitions, and a variety of networking opportunities for people from a diverse range of industries and creative backgrounds.

Porsche House

Situated at Tumbalong Park in Darling Harbour, the central precinct of the first-ever SXSW event in Sydney, was Porsche House, a unique event activation that offered passionate fans and guests opportunities to connect creatively with Porsche.

Along with the vibrant display celebrating 75 years of Porsche sports cars, a curated ensemble of exceptional creative talents showcased their skills at the visually striking exhibition, demonstrating innovative approaches to mixing art and automotive design.

A series of immersive experiences by renowned Sydney photographer Dan Allen showed guests how to apply the most creative methods for capturing images.

Artist Karan Singh used pattern and repetition to create an alternative interpretation of his signature minimalist art. His bold and vibrant work was applied to a Porsche sports car to show guests how graphic design and optical art mix naturally in the world of car design.

Fine Line Tattoos offered a selection of imagery for guests, reflecting the kind of individual expression Porsche owners have enjoyed for generations.

Guests to Porsche House also savoured the mouth-watering pastries created by bespoke bakery Lode, sharing their trademark in-house flavour and design using the best ingredients from around the globe.

From mid-afternoon each day, the Porsche House bar was the meeting point for guests to reflect on SXSW’s daily delivery of vibrant and fascinating content.

A world first

SXSW Sydney 2023 was the first time the Austin-based annual gathering of inspired thinkers and innovative creatives was held outside the USA.

Since its inception, SXSW has emerged as the premier destination for creatives across the world. The event’s link to the Texas capital was established 36 years ago. Its origins can be found with a small group of people and their series of long discussions about the future of entertainment and media. Their view was that Austin’s local creative and music communities needed more exposure. Instead of taking these talented people to the world, they decided to bring the world to Austin, establishing the first SXSW event in March 1987.

Australian Fashion Week

Posted on November 25th, 2023

ALÉMAIS Opening Runway Show presented by Porsche

Afterpay Australian Fashion Week (AAFW) has returned to Sydney’s Carriageworks with a spectacular exhibition of more than 40 runway shows highlighting Australia’s preeminent design talent, along with a series of industry talks, brand activations and special events.

The 2023 edition of the Australian fashion industry’s pinnacle event launched with the ALÉMAIS Opening Runway Show presented by Porsche. Held inside Carriageworks’ Gallery One, it was the perfect kick-start and showcased the label’s new ALÉMAIS RESORT ’24 collection, a stunning cruise-wear range rich in the brand’s trademark feminine aesthetic of dreamy patterns, optimistic prints and cool but vibrant colours.

ALÉMAIS Co-founder and Creative Director Lesleigh Jermanus thrilled the audience with her newest range, which builds on the continued success of her popular collections.

Managing Director and CEO of Porsche Cars Australia Daniel Schmollinger joined the Sydney-based designer at the end of the opening show, where they were photographed with Porsche’s award-winning all-electric Taycan sports car on the runway.

Lesleigh was a keynote speaker at the Porsche Pavilion during the recent Formula 1® Rolex Australian Grand Prix, where she shared her inspiring journey creating and building ALÉMAIS, one of the fashion industry’s extraordinary success stories.

Click here to view the recorded livestream of the ALÉMAIS Opening Runway Show presented by Porsche.

“Our world is advanced by those who are driven by their dreams. It’s why creative talent and achievements must be celebrated.”

Daniel Schmollinger, Porsche Cars Australia’s MD and CEO

10 great places to camp with a Porsche roof tent.

Posted on November 25th, 2023

There’s nothing like sleeping in the great outdoors – and it’s even better if it’s in a roof tent top on a Porsche. From Italy to Maine, South Africa to Norway, here are few ideas for your next Porsche camping adventure

Porsche Ice Experience. Extreme driving pleasure. Pure thrills. Winter sports the Porsche way.

Posted on November 25th, 2023

Maximum driving fun under extreme conditions in the far north. In snow and ice. 3 training levels.

Porsche Ice Experience. Extreme driving pleasure. Pure thrills. Winter sports the Porsche way.

Posted on October 26th, 2023

Maximum driving fun under extreme conditions in the far north. In snow and ice. 3 training levels.

Porsche Track Experience. Porsche Driving at its best – on the racetrack.

Posted on October 26th, 2023

See the journey as the destination. And discover the most beautiful corners of the world. In the sportiest way imaginable – at the wheel of a Porsche.

Porsche Travel Experience. Driving fun meets wanderlust – inspiration with every kilometre.

Posted on October 26th, 2023

See the journey as the destination. And discover the most beautiful corners of the world. In the sportiest way imaginable – at the wheel of a Porsche.